Albums are underrated in Ghana – Edem
Ghanaian rapper Edem has, in a recent tweet, bemoaned Ghanaians’ low appreciation of music albums.
The ‘Koene’ hit maker said because albums are not cherished in the current Ghanaian setting, musicians will revert to the singles culture where songs were released one at a time and packaged into an album later.
“Albums are underrated on deez [sic] side…Them go hear singles tayaa we go postpone album till Christ come,” he wrote.Few years ago, when hip-life and its spin off genres were at their prime, Ghanaian musicians moved away from the production of albums to the release of singles. But of late, the some artistes like Sarkodie, MzVee, Kwabena Kwabena, Stonebwoy and others have gotten back to the old system of albums.
In November last year, Edem announced the release of his album, ‘The African Answer.’
The album, as was announced, features Ghanaian heavyweights such as Sarkodie, Efya, Worlasi, JojoAbbot, Teephlow, JaySo, Dark Surburb, E.L, among others.
Production for the album was said to have been done by award winning American record producer, Coptic.
Information also had it that ‘The African Answer’ album would be distributed by Entertainment One Music/ eOne Music US, a music distribution company which markets the works of Ashanti, 2Pac, Fat Joe, DJ Khaled, Brian McKnight, and others.
‘The African Answer’ album has not been released but he has already released a couple of songs on the album even before it finally arrives.
However, some entertainment pundits have said that even though some musicians are striving to bring back the album culture, the music fans don’t patronise it.
Edem got into the Ghanaian music trade in 2009 with debut ‘Volta Regime.’ In 2011, followed up with Mass Production and Books and Rhymes in 2014.
By: Kwame Dadzie/citifmonline.com/Ghana