The Weeknd cuts ties with H&M over racist advert

The Weeknd says he won’t work with H&M again after controversy over one of its recent adverts.

The clothing retailer has apologised after being called “racist” on social media for showing a black child modelling a hoodie that says “coolest monkey in the jungle.”

The Weeknd says the advert made him feel “shocked and embarrassed.”

The singer has previously sold merchandise through H&M and modelled for the company.

H&M experienced a social media roasting after advertising the hoodie.

The company said: “This image has now been removed from all H&M channels and we apologise to anyone this may have offended.”

The hoodie is still available to buy online but it no longer features the image of the child modelling it.

Source: BBC


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