Let’s use tourism to sell the arts – activist

An arts and tourism activist, Kwaku Osei Korankye Asiedu, has urged stakeholders of the tourism and hospitality industry to feature the creative arts prominently in their activities.

Speaking to Citi Showbiz, he said if the tourism sector engages the creative arts and entertainment well in their work, there will be a boost in the sector.

“For instance if every hotel engages a creative person, be it a painter, a spoken word artist, a drama company, a musician or a dance company, that every evening there is one particular entertainment at the hotel, our story will be well told,” he said.

He added that when that happens, the guests at the hotels will have fun and each hotel will grow and there will be variety.

Kwaku further stated that weddings and other social functions should make good use of the creative arts and entertainment.

“If every wedding will have a poet doing spoken word, musician doing a performance, or a painter, painting he bride and groom, there will be improvement in the creative arts and tourism,” he added.

Kwaku Asiedu has also mooted that there should be a “legislative instrument to enforce the use of creative arts industry in our tourism. Hoteliers, conference organisers, tours organised should sell theatre plays, movies, music, spoken word, art exhibitions, dance and cultural display.”

Kwaku Osei Korankye Asiedu is a Business Development Executive & Medi Content and leading team member at Uncle Ebo Whyte’s Roverman Productions.

By: Kwame Dadzie/citifmonline.com/Ghana

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